The goal for this project was to re-brand Electrolux vacuums introducing an interesting material concept and then produce a high fidelity physical model around the concept.
The vacuum cleaner has a very yin-yang aesthetic style with the color split from front to back, and also the product split. On the front face of the vacuum cleaner, fits a smaller hand-held vacuum cleaner that can be pulled out and used as a dust-buster.
Designer: Scott Pancioli